Muserna logo - Music Web Designs

PREMIUM WEBSITES FOR MUSIC LESSON STUDIOS & SCHOOLS

Get more music lesson signups

We use our specialized website design system to help music lesson studio and school owners attract more website visits, get more leads, and increase student signups.

Google 5-star rating - Muserna Music Web Designs
"helped us achieve our goals.."
Google 5-star rating - Muserna Music Web Designs
"provides extremely useful feedback.."
Google 5-star rating - Muserna Music Web Designs
"very pleasant to work with.."
Young girl in a blue dress playing a violin on the right side of a web page promoting personalized violin lessons. - Muserna
Children in a music camp engaging in group activity with a teacher, promoting creativity and friendship. - Muserna
Riverside Academy of Music webpage banner showing musicians playing string instruments in an ensemble with text promoting comprehensive ensemble training and course enrollment. - Muserna
Website homepage of Blue Notes Studio offering guitar lessons with images of diverse people playing guitar and call-to-action buttons. - Muserna
Marching band members playing saxophone and clarinet wearing black uniforms during a performance. - Muserna
Child's hands playing piano keys, part of West Key Studios music program webpage.  - Muserna
Blurry image of a rock band playing on stage with text promoting group band lessons at Music Workhouse. - Muserna
Two women singing on stage with one holding a microphone, alongside text promoting vocal lessons and testimonials with images of children singing and a vocal coach instructing a student. - Muserna
Website homepage of Blue Notes Studio offering guitar lessons with images of diverse people playing guitar and call-to-action buttons. - Muserna
Riverside Academy of Music webpage banner showing musicians playing string instruments in an ensemble with text promoting comprehensive ensemble training and course enrollment. - Muserna
Children in a music camp engaging in group activity with a teacher, promoting creativity and friendship. - Muserna
Young girl in a blue dress playing a violin on the right side of a web page promoting personalized violin lessons. - Muserna
Two women singing on stage with one holding a microphone, alongside text promoting vocal lessons and testimonials with images of children singing and a vocal coach instructing a student. - Muserna
Blurry image of a rock band playing on stage with text promoting group band lessons at Music Workhouse. - Muserna
Child's hands playing piano keys, part of West Key Studios music program webpage.  - Muserna
Marching band members playing saxophone and clarinet wearing black uniforms during a performance. - Muserna

WEBSITE OUTCOMES

Results from our clients in their first year.

Google 5-star rating - Muserna Music Web Designs
"We have received so many compliments from our current clients about their experience on our new website. Best of all, we have so many more NEW clients now finding us and loving what they see."
Smiling woman with long brown hair wearing a beige sweater and necklace, standing indoors.
Annie Mathis
Potomac Music

7.4

%

Visitor-to-lead conversion rate

68.5

%

Lead to customer conversion rate

74.9

%

First year gross earnings increase

$

1M

+

First year revenue surpassed $1M

WE UNDERSTAND YOUR BUSINESS

Attracting and signing new students to your music studio takes a lot of work.

Whether you just started teaching music lessons or you've had your music lesson studio for many years, we understand that attracting new students to your music lesson business can be very challenging.

Frustrated music studio business owner - Muserna Music Web Designs

Are you having difficulty...

getting online visibility?

standing out from your competitors?

driving traffic to your website?

getting leads for your business?

attracting new students?

maintaining a consistent income?

managing and updating your website?

getting website support?

not every website solution works

Building a website for your music lesson studio can be challenging

There are many ways to build a website for your music lesson studio, and each comes with its own unique challenges that may not work for you.

Website template - Muserna Music Web Designs
USING website templates

Using a premade website template can be a cheap upfront solution, but it is often costly in the long term.

Many website templates are generic and not tailored to your industry, leaving you to miss opportunities.

Website templates are not optimized for your target users and search engines.

The average business owner will find website templates difficult to use and maintain.

HIRING Freelancers & Contractors

Freelancers and contractors can be good options, but they often don't provide strategies or support.

Many are good at building websites but lack industry-specific conversion strategies.

Many don’t provide additional support, such as Search Engine Optimization (SEO) or website maintenance.

Many don't provide strategic content, such as images, text, or graphics.

Freelance designer - Muserna Music Web Designs
Marketing agency - Muserna Music Web Designs
HIRING Design and Marketing Agencies

Many agencies are great at building websites, but they are often too expensive for most studios.

Design and marketing agencies have talented designers, but they are often too expensive.

Their custom websites require hiring a team, which can take a long time.

Many agencies don’t pay enough attention to lower-budget projects.

ABOUT MUSERNA

Our focus is on building premium websites for music lesson studios and schools.

Smiling man with short dark hair and a mustache wearing a light blue button-up shirt sitting indoors. - Muserna

Hello, my name is Earl, and I've helped dozens of small business owners grow their businesses using conversion strategy and customer experience in website design.

The number one lesson I've learned in over a decade of building websites is that the look and feel of the website does not dictate conversion, but its clear messaging and user experience. Ever since then, I've built all of my website's design around it because customer conversion is what matters.

10

+

Years Experience

Over a decade of professional experience in website strategy, user experience design, and web development.

8

+

Degrees & Certificates

Technical training, college degrees, and certificates in digital media, design, computer science, and psychology.

100

+

Websites Launched

Designed and developed over a hundred high-quality websites, mobile applications, and brand identities.

Featured in:

Photoshop Magazine logo - Muserna Music Web Designs
HOW Interactive logo - Muserna Music Web Designs
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Awwwards logo - Muserna Music Web Designs

our solution

Website design system specifically for music lesson studios & schools.

We know what works, and we made a design system that's hyper-focused on converting your ideal customers into your students.

Blueprint-style wireframe of a webpage layout with header, sidebar text blocks, main content area, and navigation buttons. - Muserna
Search engine and artfificial intelligence icon - Muserna

Search Engine & AI Optimization

Keyword optimization to help your website rank higher in search engine results, attracting more traffic.

Local SEO to enhance your visibility in local search results, ensuring that potential students in your area can easily find you.

JSON schema to structure data for AI to recommend your content to your ideal customers.

Content strategy and application integration icon - Muserna

Content Strategy & Application Integration

Content strategy that answers your target customer's needs, overcoming objectives, and increasing conversions.

Strategically-structured content to improve engagement and build trust.

Integrate 3rd-party applications, such as a booking system, that let potential customers schedule appointments online.

Capital letter M sketched in white on a blue grid blueprint background. - Muserna
Marketing support icon - Muserna

Marketing Support

Create a marketing strategy tailored to reach and attract more potential customers to your website.

Install analytic applications, such as Google Analytics, and provide monthly reports on website and marketing performance.

Correctly set up Google Business Profile and Search Console to optimize findability to local maps and directories.

Maintenance support icon - Muserna

Maintenance Support

Provide training and maintenance support to enable website managers to edit and manage the site effectively.

12-month development warranty to fix any development issues and ensure the website runs smoothly as intended.

Automated backup and recovery systems to safeguard data and minimize downtime.

WHAT MAKES Our website SO EFFECTIVE?

Our website design system focuses on the three phases of conversion strategy.

After over a decade in website conversion strategy and design, we've learned that your ideal prospects go through three phases before they become your customers. Our system is designed to guide your prospects through these phases.

Step 1 icon - Muserna

Attract ideal customers to your website

We use our optimized market strategy to make your website more visible online, stand out from the competition, and drive more traffic to it.

Step 2 icon - Muserna

Convert your website visitors into leads

We integrate content strategy with human behavior psychology and user experience design principles to improve clarity, build trust, and convert your website visitors into leads.

Step 3 icon - Muserna

Convert your leads into customers

We will position your brand and service offering through a well-structured design and well-written content to increase perceived value and convert your leads into happy customers.

OUR WEBSITE DESIGN PROCESS

Our process ensures consistent quality to help you reach your target goals.

Our approach is designed to deliver reliable quality, enabling you to achieve your objectives effectively. With a focus on consistency, we streamline our processes to support your target goals and ensure success at every step.

STEP 1

Illustration of a digital planning interface with icons for navigation, checklist, search, and chat beside a video call window showing a user silhouette. - Muserna

Discovery & planning

Discuss your goals and vision, and plan the series of steps and timeframe we need to design and develop your website.

STEP 2

Illustration of overlapping website or application windows with user profile, filter funnel, chess knight, and hierarchical structure icons connected by yellow lines to various points on the windows. - Muserna

Research & strategy

Conduct thorough research to develop a customized strategy and information architecture that delivers the best outcome.

STEP 3

Graphic showing a webpage layout with callouts highlighting the use of Swear Display Font and other design elements like an anchor icon, a star, and a square shape. - Muserna

Design the look & feel

Select the design elements, such as colors, fonts, and icons, that best represent your brand and appeal to your target audience.

STEP 4

Browser window mockup with icons for chatbot, security shield, code, and SEO linked to different page sections. - Muserna

Build & integrate applications

We will build your website using industry-best practices to ensure it's efficient, secure, easy to find, and accessible to all your target customers.

STEP 5

Website homepage for Sullivan Strings featuring a girl playing violin, with navigation menu, lesson scheduling button, and student testimonials. - Muserna

Input content & SEO

Input the structured content that delivers the best message for clarity and drives your target customers to take action and become a lead.

STEP 6

Cursor hand cursor clicking on a yellow 'PUBLISH' button in front of a blurred background with a child holding a violin. - Muserna

Launch & train

Test and launch the website to ensure it passes the usability standards, and provide training to ensure you can effectively manage it.

STEP 7

Illustration of a webpage with highlighted icons for money, growth chart, a letter G, and a gear representing settings or tools connected to various webpage sections. - Muserna

Monitor, measure, & report

We will continue to monitor your website for quality, measure traffic and user behavior, and provide you with an insightful report.

FEATURED CASE STUDY

Potomac Music

The website redesign case study for a music lesson studio in Lorton, Virginia.

7.4

%

Visitor-to-lead conversion rate

68.5

%

Lead to customer conversion rate

74.9

%

First year gross earnings increase

$

1M

+

First year revenue surpassed $1M

Potomac Music Case Study - Muserna
Potomac Music studio home page - Varona Designs
Potomac Music studio mission and values - Muserna Music Web Designs
Potomac Music studio instrument rental - Muserna Music Web Designs
Potomac Music studio career page - Muserna Music Web Designs
Potomac Music studio benefits - Muserna Music Web Designs
Annie Mathis
Google 5-star rating - Muserna Music Web Designs
We have received so many compliments from our current clients about their experience on our new website. Best of all, we have so many more NEW clients now finding us and loving what they see.
Annie Mathis
Annie Mathis
Co-owner & Music Teacher
Potomac Music

Testimonials

Google 5-star rating - Muserna Music Web Designs
helped us achieve our goals
Earl is trustworthy, and has a great personality, making him a pleasure to work with...
Linda Johannessen - CEO & Founder at YayImages, Technology Startup Industry

Linda Laegreid Johannessen

CEO & Founder
Google 5-star rating - Muserna Music Web Designs
very pleasant to work with
It was very pleasant working with Earl. He was always very responsive and we are very pleased with his work...
Yun Choe - Office Manager at Oak Endodontics, Healthcare Industry

Yun Choe

Office Manager
Google 5-star rating - Muserna Music Web Designs
he provides excellent advice
Earl is a wonderful designer who has allowed our company to 'punch above our weight in the design and usability of our website...
Gennifer Chenault - Content Marketing Strategist at SOC Telemed, Healthcare Industry

Gennifer Chenault

Content Marketing Strategist
Google 5-star rating - Muserna Music Web Designs
extremely dedicated, caring, and adaptive
I found Earl to be an extremely dedicated and caring individual and one that is adaptive to many situations...
Walter Ramirez - UX/UI Designer at SOC Telemed, Healthcare Industry

Walter Ramirez

UX/UI Designer
Google 5-star rating - Muserna Music Web Designs
a true asset to any company
Earl's attention to detail and willingness to go the extra mile in making sure the job is done correctly...
Marcia Degnan - Creative Director & CEO at Vivid Creative, LLC, Marketing Agency Industry

Marcia Degnan

Creative Director & CEO
Google 5-star rating - Muserna Music Web Designs
provides extremely useful feedback
Earl has done a tremendous job and every piece of design we receive is very well thought through...
Jan Kjellesvig - COO & Co-founder at YayImages, Technology Startup Industry

Jan Ole Kjellesvig

COO & Co-founder
Google 5-star rating - Muserna Music Web Designs
delivers high-quality product
Earl worked very collaboratively with my team and delivered a high-quality product...
Ashanthi Mathai - VP of Marketing at SOC Telemed, Healthcare Industry

Ashanthi Mathai

VP Marketing
Google 5-star rating - Muserna Music Web Designs
helped establish credibility for my brand
Earl gave me an in-depth analysis of my potential users, and how to facilitate their journey through the website. It was a substantial improvement from my last website.
Chef Leon C. Brunson

Leon C. Brunson

Hulu Secret Chef & Restaurant Owner
Google 5-star rating - Muserna Music Web Designs
Earl is extremely knowledgeable
Earl is extremely knowledgeable, he helps your business think of its most important resource, its customers! From website design and UX optimization, to well thought SEO and website traffic solutions, Earl has it covered.
Christopher Shipe - Varona Designs

Christopher Shipe

Social Media Specialist
Google 5-star rating - Muserna Music Web Designs
effective and elegant designs
Earl's designs are effective and elegant and he’s always thinking about the user...
Hino Banzon - Software Developer at MTRO App, Technology Startup Industry

Hino Banzon

Software Developer
Google 5-star rating - Muserna Music Web Designs
extremely knowledgeable, creative
I can't recommend Earl enough!! He is extremely knowledgeable, creative, and goes above and beyond to make sure he provides his customers everything they need to have a successful website for their business!
Allie Barringer Komirnaya - Varona Designs

Allie Barringer Komirnaya

Executive Assistant
Google 5-star rating - Muserna Music Web Designs
impressive quality of work
I’m consistently impressed with Earl's quality of work...
Jeff Feiertag - IT Training Coordinator at Montgomery County Fire and Rescue Services, Government Agency

Jeff Feiertag

IT Training Coordinator
Google 5-star rating - Muserna Music Web Designs
produces strong results
Earl has a great design sense. The visual communications he creates for clients are fresh, engaging, produce strong results...
Dave Anderson -Marketing Strategist Consultant at YayImages, Technology Startup Industry

Dave Anderson

Marketing Strategist Consultant
Google 5-star rating - Muserna Music Web Designs
very creative
Earl was especially careful to get a sense of the tone I sought so it would reflect my sensibilities and personality...
Arthur Magida - Author of The Nazi Seance, Book Publishing Industry

Arthur Magida

Writer
Google 5-star rating - Muserna Music Web Designs
super professional and very attentive
I appreciate Earl's ability to simplify the complex while helping bring a client's vision to life visually and functionally.
Eric Streif

Eric Streif

Fundraising, Marketing, & Digital Strategist

Frequently Asked Questions

Can you help with creating a logo or other branding elements?

Yes. We can help create a logo or other branding elements if we determine it's necessary to achieve our desired outcome.

How often will I receive updates or reports during the project?

After our initial Discovery meeting, we'll create a phase breakdown of the project's milestones and timeline with the coordinating schedule for updates and reviews. The typical frequency for updates is once a week during the strategy phase and once every two weeks during the design and development phase.

What sets you apart from other web designers?

Most web designers focus on the aesthetics of web design, such as color theory, typography, graphics, and illustrations. Although aesthetics is a big part of web design, it is not enough if you want your website to convert visitors into leads or customers successfully. What sets us apart is that we created a system that combines business and user psychology strategies with aesthetic design to increase the effectiveness of your website.

Will you provide a detailed proposal outlining the scope of work?

Yes. Our contracts include an outline of the detailed scope of work after we're clear on the project's specs and goal. We can also provide a preliminary statement of work outlining the overview scope per request after the initial consultation.

Do you provide wireframes or prototypes before building the site?

Yes. Designing the wireframes and prototypes is essential in our design process. You'll get to review and approve them before we can start developing the website.

What types of payment plans do you offer?

Our typical payment plan is 40% upfront, 30% after the design phase, and the final 30% after we complete the website. However, if the project is complex, we can customize a payment plan that works best for everyone.

Do you offer website hosting and domain registration services?

Currently, we don't provide website hosting and domain registration services. However, we'll give you recommendations and walk you through acquiring these services. We will also set them up for you, so you don't need to know the technicalities of this process.

How much input will I have in the design process?

Your input in the design process is significant to us. We'll create a schedule and timeline for each phase and provide an opportunity for you to review and feedback.

How do you handle feedback and revisions during the design process?

We schedule feedback and revisions throughout the project's timeline to keep the design process efficient, usually at the end of each major phase. Doing so will allow us to make changes as we work towards our goal.

Can you incorporate my existing branding into the website design?

Yes. We will design your new website around your existing brand identity and guidelines to keep it consistent. We can also assist if you need a revamp or create a new brand identity or logo.

Who will be my point of contact during the project?

Earl manages the web projects from start to finish. However, if we need to assign a new project manager, we will let you know the changes and contact details of the new manager.

Will my website be mobile-friendly?

Yes, absolutely! Responsive and adaptive websites (mobile-friendly) are essential in making the website usable and accessible to most users.

Do you design with user experience in mind?

Yes, absolutely! We center every website we design around the user's experience and align them with your business goals. Doing so makes the design more intentional, making your website more effective in converting visitors into leads.

How long will it take to complete my website?

Many factors, like size and complexity, affect the time it takes to complete a website project. The typical timeframe is between 4 to 12 weeks, but we will create an estimate and timeframe for every website project so you'll know the exact time it will take.

WEBSITE DESIGN PRICING PACKAGES

Get a premium website that will transform your business.

Choose the best web design package for your needs.

Starter Plus web design pricing package - Muserna Music Web Designs
Starter

$

2997

$4,997
Limited time
Perfect for music lesson studios with 1-3 service types and a limited budget.
Includes:
Up to 5 unique pages
Content Strategy
Website Forms
High-quality images, icons, & graphics
Static & Dynamic Pages
On-site SEO & AI Schema
12-Month Warranty
GET STARTED
Starter web design pricing package - Muserna Music Web Designs
Starter Plus

$

4997

$8,997
Limited time
Perfect for music lesson studios that need a dedicated content or sales page.
Includes:
Everything from the Starter Package
5 additional unique pages (Up to 10 total unique pages)
Bonus (Limited time):
Google Analytics, Search Console, & Business Profile Setup
Monthly Reporting
GET STARTED
Custom Pro web design pricing package - Muserna Music Web Designs
Custom Pro

$

9997

+

$14,997
Limited time
Perfect for seasoned music lesson studios, get to the next level with a customized solution.
Includes:
Everything from the Starter Plus Package
10+ unique pages
Bonus (Limited time):
Brand Strategy & Design
Social Media Integration
Marketing Support
GET STARTED

Our work has been trusted by:

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The Basilica Logo - Muserna
Department of Education Logo - Muserna
Holy Spirit Preparatory School Logo - Muserna
Teenage boy playing an electric keyboard while a woman teacher guides him with sheet music in a bright room.
Young girl with straight brown hair playing an acoustic guitar indoors.
Woman teaching a young boy to play the violin at home.

GET STARTED TODAY

Grow your music lesson business today!

Attract more ideal customers.
Turn more website visitors into leads.
Convert more leads into student signups.